We are now offering a 30 day layaway.

where you can pay a 25% deposit on merchandise or animals valued at $200 or more, and pay the rest later.

See Store for details

Covid- 19 Update

Our store is OPEN for browsing! We ask that customers wear a mask for the safety of our staff and the general public. Due to the pandemic we have changed our store hours. Our tours of NERD and educational programs are currently canceled.

Store hours –  Tuesday thru Sunday 10am to 5pm, Monday CLOSED

Our reptile rooms are currently closed to the public but we are still selling live animals. Please ask an employee if you have any questions about purchasing a live animal. We are happy to assist!


Pradeep Aradhya brings a unique perspective to building commercial success in Technology, Fashion, Food and now Film. With the strategic approach of building a “minimum viable business” he guides Novus Laurus as well as mentors and invests in other businesses. Pradeep takes his experience in organic and inorganic growth strategies along with product and operational know how in multiple spaces and combines it with 12 years in digital marketing and the use of cutting edge technologies to drive businesses to “new successes”. Previously, as a senior executive he successfully led acquisitions in the mobile space where his role was to identify strategic growth areas, inorganic growth potential, candidate product companies and negotiate acquisitions. He has also led multi million dollar initiatives at Fortune 500 companies to create technology platforms for marketing. He identified and advocated the best and newest developments in various technology areas that gave brands competitive advantages in establishing lasting relationships with customers. Here at Novus Laurus he builds empowered and engaged teams both internally and within client businesses. Pradeep holds a Ph.D. in Structural Dynamics from NC State University and a M.Sc in Aerospace Engg. from the Indian Institute of Science.